Year of Action Content Calendar

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Facebook Content

Week 1, Year of Action (January 1 – 12)


 

Week 2, Rethink Your Drink (January 13 – 19)


  • It’s time to #RethinkYourDrink. Did you know that on average, Americans consume 34 pounds of sugar per year from sugary drinks alone? bit.ly/2PCN9Sf
  • Show us how you are rethinking your drink, comment below with photos of you replacing sugary drinks with water, and commit to get involved in 2019. https://act.voicesactioncenter.org/S311Vz1
  • If you want to stand up to Big Soda and help ensure that healthy drink options are accessible in places where kids live, learn, and play then join @VoicesForHealthyKids’ Healthy Drinks Action Team. bit.ly/2A10fnl
  • @AmericanHeart recommends children have no more than one 8-ounce sugary drink a week. Yet children today are consuming as much as 10x that amount. bit.ly/2PCN9Sf
  • Make @MLKDay 2019 a day on, not a day off. How will you take action in your community on #MLKDay? bit.ly/2hacKot


Week 3, Get Involved in Your Child’s School (January 20 – 26)


  • This @MLKDay commit to a day of service. Find an opportunity to serve your community here: https://bit.ly/2hacKot
  • Every child deserves a school that provides access to nutritious meals and regular physical activity. How will you make 2019 a year of action at your kid’s school? https://bit.ly/2EzVQLW
  • Children consume up to half of their daily calories at school. Do you know what your child’s school is serving for lunch? Plan a lunch date in the cafeteria to find out. bit.ly/2CftBQx
  • Active kids do better in school. Are you one the 95% of parents who believe that physical education should be a part of the school day? Then sign our petition to protect PE. bit.ly/2Qy361p
  • Children spend many of their waking hours at school. Do you know how much physical activity your kids get during the school day? bit.ly/2Qy361p
  • Congratulations to @KCPublicSchools & @WeAreCCO for passing a comprehensive school wellness policy. Now over 15,000 students will have access to healthy foods and opportunities for physical activity. bit.ly/2SyeHuf
  • Take a moment to read about the great working being done by @WeAreCCO & @KCPublicSchools to ensure that Kansas City Schools are a healthy place to learn for all students. bit.ly/2SyeHuf


Week 4, Know Your Representatives (January 27 – 31)


  • Lawmakers are back in session in <Insert State Capitol>. Do you know who your representatives are? Find out now: bit.ly/2Fm1yRr
  • Let your voice be heard. Local governments are more connected to the needs of the people living there and should be able to decide for themselves how best to address local health concerns. bit.ly/2PDKLe2
  • Local governments know how to best meet the needs of their residents and should be allowed to pass policies that reflect their community’s needs and values. Learn who your elected officials are and let your voice be heard. bit.ly/2Fm1yRr
  • How are you involved in your community? Commit today to make 2019 a year of action. Add your name to our petition if you’re ready to make your community a healthier place for kids and families. https://act.voicesactioncenter.org/S311Vz1

Twitter Content

Week 1, Year of Action (January 1 – 12)


 

Week 2, Rethink Your Drink (January 13 – 19)


  • It’s time to #RethinkYourDrink. Did you know that on average, Americans consume 34 pounds of sugar per year from sugary drinks alone? #YearofAction bit.ly/2PCN9Sf
  • Show us how you are rethinking your drink, share photos of you replacing sugary drinks with water using #RethinkYourDrink and commit to make 2019 a #YearofAction. https://act.voicesactioncenter.org/S311Vz1
  • #NewYearsResolution Idea: Drop Sugary Drinks. #RethinkYourDrink bit.ly/2PCN9Sf
  • Want to stand up to #BigSoda and help ensure healthy drink options are accessible in places where kids live, learn, and play? Join the @Voices4HK Healthy Drinks Action Team bit.ly/2A10fnl
  • Healthy 👏 kids👏 are 👏 sweet 👏 enough 👏. bit.ly/2PCN9Sf
  • Make @MLKDay 2019 a day on, not a day off. Find out how you can participate in the National Day of Service here. #YearofAction bit.ly/2hacKot

 

Week 3, Get Involved in Your Child’s School (January 20 – 26)


  • This @MLKDay commit to a #DayofService that’s a part of a #YearofAction. Find an opportunity to serve your community here bit.ly/2hacKot
  • #EveryChildNeeds a school that provides access to nutritious meals and regular physical activity. How will you make 2019 a #YearofAction at kid’s school? https://act.voicesactioncenter.org/S311Vz1
  • Children consume up to half of their daily calories at school. Do you know what your child’s school is serving for lunch? Plan a lunch date in the cafeteria to find out. #YearofAction bit.ly/2CftBQx
  • Active kids do better in school. Are you a part of the 95% of parents who believe that physical education should be a part of the school day? Then sign our petition to #ProtectPE. #YearofAction bit.ly/2Qy361p
  • Children spend many of their waking hours at school. Do you know how much exercise your kid gets during the school day? #ProtectPE #YearofAction bit.ly/2Qy361p
  • #Congrats #KansasCity, #MO! Thank you for making schools healthier for all children! http://bit.ly/KCSchoolWellness  #SchoolWellness
  • .@KCPublicSchools has committed to #SchoolWellness. Read about the work being led by @Voices4HK Grantee @WeAreCCO to create healthier schools for all children. http://bit.ly/KCSchoolWellness

 

Week 4, Know Your Representatives (January 27 – 31)


  • Lawmakers are back to work in <Insert State Capitol>. Do you know who your representatives are? #KnowYourReps bit.ly/2Fm1yRr
  • Local governments know how to best meet the needs of their residents and should be able to pass policies that reflect their community’s values. Let your voice be heard and find your legislators today. bit.ly/2Fm1yRr
  • Commit today to #GetInvolved in your local community in 2019 and sign @VoicesAction’s petition. Let’s work together to make every community a healthy place for kids and families. https://act.voicesactioncenter.org/S311Vz1

Media Pitches

If you or your team would like assistance pulling media lists or have any specific questions related to media pitching, please contact Davis Thompson at dthompson@burness.com or Luisa Guaracao at lguaracao@burness.com.

Media Pitch 

The health of our children is important to all of us, but today’s kids are at a greater risk for developing chronic diseases such as type 2 diabetes, heart disease, stroke and even certain cancers. Fortunately, there are policies and initiatives that everyone can support that will help kids grow up healthy and reach their full potential. Use the linked media pitch to reach out to key reporters in your community and state!


Template Op-Ed

With the beginning of the new year and with legislators reconvening, everyone should prioritize children’s health and work together to create a community where kids can grow up at a healthy weight. Supplement the linked template op-ed with local success stories and priority campaigns for the year ahead and then submit for publication using the byline of a local activist or leader.

 

Graphics & Downloadable Resources

Get Involved/Year of Action

Sugary Drinks

Get Involved in Your Child's School

Video Resources

File Description
Sugary Drinks Twitter Video

Other Content Calendars